Google Maps and Business Profile

Google Business Profile Management for Orthodontists

Your Business Profile is often the first thing a parent sees, before your website. We set it up correctly and keep it active, complete and within Google’s guidelines.

What we manage

Everything on the profile, handled

Categories

The right primary category and supporting categories for the treatments you provide.

Services and descriptions

Braces, clear aligners, early treatment and retainers described in patient language.

Hours and attributes

Regular, holiday and special hours kept accurate, because being open when someone searches matters.

Photos and video

Real images of your office, team and technology, refreshed on a schedule.

Posts and updates

Regular posts about treatments, events and common questions.

Questions and reviews

Questions answered and review replies drafted for your approval.

Staying compliant

Review replies that protect patient privacy

A friendly reply can still be a privacy problem. We draft every response so it never confirms that someone is a patient or mentions their treatment.

  • No names, treatment details or appointment references in replies
  • No review gating: every patient is invited, not only the happy ones
  • No incentives in exchange for positive reviews
  • A calm, standard approach to negative reviews

FAQ

Business Profile questions

Which primary category should an orthodontic practice use?

In almost every case, Orthodontist. Additional categories can reflect related services, but the primary category should match what you are.

Should each orthodontist have a separate profile?

Google allows practitioner listings in some situations, but they can split reviews and compete with the practice profile. We advise case by case.

Can you put keywords in our business name?

No. The name must match your real-world signage. Adding keywords violates Google’s guidelines and can lead to suspension.

Our profile was suspended. Can you help?

Yes. We review the likely cause, correct the profile and prepare the reinstatement request. Outcomes are decided by Google and cannot be guaranteed.

Related services

Keep exploring

Start here

See where your practice stands

Request a free growth audit. We review your local visibility, website, reviews and content by hand and send you a prioritized list of what to fix first.